Southside Residencies is being developed by the renowned UK developer Prosperity Developments, with completion expected as early as 2023. The development is located in the heart of Birmingham city centre, within the core commercial district, surrounded by numerous shops and excellent transport links. Within a 15–20 minute walk, you can reach business hubs such as Colmore, Paradise, Brindleyplace, and Arena Central.

With major international companies like HSBC and Goldman Sachs establishing offices in Birmingham, local housing demand has significantly increased. The surrounding area is also undergoing a £9.5 million urban regeneration project, which is set to make South Birmingham one of the most prosperous residential districts. Once the high-speed rail is completed, central London will be reachable within an hour, attracting more residents to Birmingham and offering potential rental yields of up to 6%.